Monday, May 17, 2021
When copywriters open up
This article by Tamara Wilhite is far more valuable than any technical discussion of AI.
Wilhite is a copywriter who has written some of the scripts used by AI bots and also some of the scripts used by human call centers. She gives a long set of REAL Turing tests, based on speed, variability, and language.
Her point is that the dividing line isn't digital talkers versus human talkers. The dividing line is programmed talkers (both silicon and wetware) versus unprogrammed talkers, who are only wetware. You can't really distinguish a programmed silicon writer from a programmed wetware writer. They are both on the mechanistic side of the line.
Reminds me of the 1944 book by Marynelle Williams, another copywriter telling us how copywriters work.
Labels: Not AI point-missing
¶ 10:01 PM
