Saturday, February 22, 2020
It's branding
Trying to figure out why this year's Swine Flu is such an attractive Shared Lie. All the bulls and bears, all the Rs and Ds, all the "independent" "leftists" and Populists, are sharing in the panic.
It's branding.
Generic flu is just flu. It kills thousands of people every day, but it's not a brand so we can't talk about it.
Covex 19XP2™ or whatever is a BRAND. Covex 19XP2™ or whatever kills DOZENS of people every day, which is MUCH MORE than the thousands killed by ordinary generic unmarked flu. These dozens of people COUNT because they're killed by a BRAND.
It's like taxis vs Uber™. Generic taxis are just taxis. They carry millions of people every day, but taxis aren't a brand so they don't count. Uber™ is a brand. It has huge advantages over plain generic taxis. You can call a taxi by landline or iPhone, but you can ONLY call Uber™ with an iPhone. This is an advantage because it EXCLUDES uncool landline users. 
Labels: Shared Lie
¶ 11:44 AM
