Breaking out of stereotypes
Smart political parties try not to look and act like the usual stereotype of their party. Repoofs still haven't figured this out, which is why Mitt Romney, the Pluperfect Stereotype of the Predatory Capitalist, lost.
For many years the Libertarian Party had steadily conformed to the stereotype of elderly gray-dreaded hippies who were mainly trying to legalize pot. Finally LP broke out of the stereotype, selecting sharply dressed young candidates with a definitely non-mellow manner. They still didn't win elections, but they got significant vote totals.
Thinking about that, I realized.... Haven't seen
any LP candidates running or advertising this year. Wonder why?
Oh. Prop 502 passed. Pot is legal now. Stereotype was correct after all.