Sad to see JC Penney fading out fast.
If Penney's had been more agile at the right moment, they could have filled the niche that Amazon picked up. They already had the nationwide infrastructure and a reputation for excellent mail-order / phone-order service. Just add online, and Amazon would have been unnecessary.... or at least Amazon would have been starting up against serious competition. Instead Penney focused on mall stores, where they had no unique strength.